Dick Cepek Tires was established in 1958 by off-road enthusiast Dick Cepek. Long regarded as the innovator of the original adventure tire, Dick Cepek Tires have been fine-tuned for the outdoors driver who wants tires that are reliable in rough off-road conditions. If you are a truck, Jeep, SUV or 4x4 owner who spends lots of time hitting the trails, do yourself a big favor and buy Dick Cepek tires. These off-road proven tires feature long-lasting threads, increased sidewall protection, extreme mud terrain capabilities, and more.